The Difference Between Stock and Brand Photography
If you have ever spent hours looking through stock photos trying to find anything that perfectly represents your unique small business, I bet you have come up short.
Every brand is unique, with its own personality, flare, and so much more. Whether you are a Spunky Spa, A Women Owned construction Safety Business, or an Innovative Broadband Business trying to close the digital divide, you want images that capture the essence of your brand.
Consistency is key when it comes to branding and telling your story, so using a brand photographer helps to tell a cohesive story to your customers.
What Is Brand Photography?
Brand photography is photography of your office, products, employees, services, and more. Whether it is pictures of your warehouse team, photos of your waiting room, or personality pictures of the business owner. You can make branding photography whatever you want it to be, by telling your photographer who you are, and what you want your clients to see.
Do Something Different
Most companies most likely use stock images, which can work great in certain situations. But who wants to have the same image of women shopping a clothing rack when you can get your own customers shopping in your store with your products? Why not give customers a sneak peek of what they will experience in your shop before they even get there?
Your Brand is What Sets You Apart
At Monarkk, we believe that branding is the essential foundation of marketing your business. We base all our marketing efforts on the brand we create for your company. So in getting unique branding photography, you are adding to your brand strength and building an extra layer of visual identity to your company.